Archive for the ‘Blogging’ Category

My mistake: on writing blog entries

Wednesday, May 28th, 2008

Aaron Wall made a great point about the difference between articles and blog posts. Also some interesting discussion in the comments. (Especially the link to an article about the same subject by Jakob Nielsen, which I read at the time and then promptly did not apply to my situation.)

I’m sure that there are some industries that still need new blogs. But I currently sit in an industry with too many. Internet Marketing is probably one of the wortst industries to be a blogger in because there is so much noise and so many echoes about the same topics.

I don’t fancy myself as a top blogger, but I do enjoy it. I also feel that I have important stuff to say, so I’m going to treat that stuff differently than a blog post. This blog should be for bite-sized ideas, not lengthy articles.

For those of you who have been following along, that means that my mini-series about running an AdWords campaign is not going to be a series of blog entries, but rather a series of articles. Something didn’t feel right about the idea of the mini-series. I’m glad that I could figure it out.

Don’t write a headline without reading this!

Monday, April 21st, 2008

SEO Black Hat came up with a great tip about writing effective headlines: mimic tabloid headlines.

Think about it: tabloid headlines must grab your attention immediately to get you to make that impulse buy. Sound anything like internet marketing? Hmm… Read the rest of this entry »

Write ahead

Tuesday, April 8th, 2008

I’ve always wondered how some bloggers do it. How do they consistently release stories? For me, inspiration has always come in spurts. When I write one good post, I more than likely can write 10 more quality posts in the same sitting.

If you’re anything like me, then it’s a good idea to write your posts when you have time and inspiration. Before publishing, set your blog to release your new entry in the future. And set the schedule so that your posts are being published at even intervals. Read the rest of this entry »

Practicing what you preach

Monday, March 10th, 2008

Don't be a jackass This is a call to bloggers to practice what you preach and then share your results with the rest of us. If you can’t live up to your own hype, then maybe you should consider not wasting our time with your vapid blog entries.

It’s time for a useful blogosphere, not one riddled with information pollution. Read the rest of this entry »

Product Review: Use FeedBurner to supercharge your RSS feed

Tuesday, January 29th, 2008

FeedBurner Logo

Ahh, the good old saying, “If you can’t measure it, then you can’t manage it.” Google’s FeedBurner service helps solve this problem with your RSS feeds (What the hell is RSS?), and it adds some really cool features along with it. Read the rest of this entry »