Posts About Social Media

I was pleased and surprised to see my alma mater Capital University doing a social media campaign. And it’s actually pretty good.

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When you spend a large portion of your day online, you probably need a couple different web browsers for the different parts of your life. It was pretty embarrassing one time when I opened a web browser during a client meeting and it loaded up a page from the OkCupid dating site. Oops!

I solved this problem with a web browser called Flock. Read on to find out how it helps.

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I received a notification that someone was following me on Twitter. It turned out to be a small business nowhere near me in location or interest.

Here’s what they had for their “following” vs. “followers” stats on their profile:

How did this person think that they were spending their time wisely?

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A lot of people have their places to go on the Web to screw around. There are times that they don’t want to be bothered with responsibilities, so they create their own content or pursue their own passions. This often happens during the work day.

When you feel like screwing around yourself, you should be syncing your wasted cycles with your customers’. Here are a few ideas.

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It’s so easy to shake my head in disapproval when someone else does not update their blog consistently. I am shaking my head at myself right now. No posts yet in September? What kind of Internet Marketer am I?

It takes a lot of work to nurture a blog or online community. It takes commitment and discipline to produce useful information consistently. And boy does it get hard after that “honey moon period” is over and your blog isn’t so new anymore.

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A friend of mine asked if I could explain how to use Facebook for marketing purposes. This is an interesting question because you really need to use Facebook for a while before you really get it. But I’ll take a stab at explaining it.

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One of the biggest opportunities that any company has on the Web is to own a conversation. Conversations happen in web communities, most of which are referred to as “social media” sites.

Unfortunately, most people think that running a web community is an easy affair. I’ll explain why this isn’t the case, what it really takes to run a web community, and how I’m doing it to promote myself.

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Hilarious video brought to us by the folks at Bring the love back. Consumers are looking for a relationship with your business. They want for you to do well because they have a vested interest in you. Just be sure to listen when they’re offering advice. Technorati Tags: Advertising, bring back the love, consumer, funny, [...]

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Studies have revealed that most blog and wiki readers never comment or contribute. In most online communities, 90% of users are lurkers who never contribute, 9% of users contribute a little, and 1% of users account for almost all the action. As a marketer, this presents a great opportunity for you. Blog comments and forums. [...]

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