My blog’s lack of brand
Right now, I feel like the barber with a bad haircut. I’m giving tips about Internet Marketing, yet I’m using a blog with the default WordPress theme.
I wouldn’t be surprised if people think that I’m a spammer.
Sure, I’ve got my reasons for appearing so slavish. I’m busy doing work for clients. But for you as a visitor, you don’t care. Do I want to be the guy who’s too busy to have a nice blog, or do I want to be the guy that goes the extra mile?
Let this be a lesson: your blog’s personality is very important. Right now, my blog makes me look like a used car salesman.


December 31st, 2007 at 4:06 pm
[...] I complained earlier that I had no branding on my blog, which is still true. But the big hold-up was in my getting off my ass and choosing a logo. Guess what… it’s finally done! [...]