Search engines are now preferred over the Yellow Pages
Thursday, October 30th, 2008Have a local business? WebProNews released stats today, showing that people now prefer using search engines to find businesses over the Yellow Pages. It’s currently by a small margin, but the trend is showing that the margin will get larger.
Just over a month ago, I advocated that local businesses optimize their web presence for local search results on Google, Yahoo!, and other search engines. This data just backs that up.
Seriously, give it a read if you haven’t already.
