using internet marketing to grow your business
SEO Black Hat came up with a great tip about writing effective headlines: mimic tabloid headlines.
Think about it: tabloid headlines must grab your attention immediately to get you to make that impulse buy. Sound anything like internet marketing? Hmm… Read the rest of this entry »
I recently came across a widget for creating filler copy. Its purpose is for designers to have some fake text to use as filler in their designs. (It’s not a designer’s job to write the content, right?)
Here’s what the widget would look like if you installed it on your Mac:
The joke is that some people really do write this way. Do you? Maybe it’s time to trim out some unnecessary words on your website.
Most web designers and web developers ignore accessibility. Now that Target is being sued for not having an accessible web site, the bar is going to be raised for your own site as well. Yes, this is yet another thing to worry about. And no, you should not half-ass it.
If you cater to those with visual impairments, then you will also reap benefits from the world’s most famous blind user: Google. I kid you not.
HTML, the document format of web pages, was designed to be consumed by those with vision impairments, not just by those of us with good eyesight. Once again, everyone has gotten lazy and hasn’t learned how to truly use HTML for this purpose. I’m going to point out a few things that should be done to help improve your site’s accessibility. Read the rest of this entry »
About the AuthorI'm Chris Peters, and I'm an addict. I want to make this marketing and technology stuff less of a burden. I hope I can help you out with that.